The client was drawn to designs inspired by the sun and the olive tree, with a minimal and modern aesthetic.
They chose to use only black as the color, which allowed the logo to feel bold, timeless, and versatile. By focusing on simplicity and strong, impactful design elements, we were able to create a logo that stood out with just one color.
In an age where attention spans are shrinking, minimalism has become a dominant design philosophy, particularly for modern brands.
The design met her expectations and captured the essence of Soul Purpose in a sleek, minimal way that truly resonated with her vision.
